Technology / API
Lead delivery through dashboard, CRM, API, or call routing.
aventia Performance supports modern lead intake and delivery with API/webhook ingestion, call routing, CRM workflows, duplicate checks, buyer matching, and dashboard reporting.
POST /lead
JSON intake
route.match
category + ZIP + buyer
crm.push
buyer dashboard
status.update
accepted / invalid
Delivery
API + webhook + CRM + calls
Routing
Category + ZIP + buyer rules
Reporting
Live dispositions + dashboards
Integration map
API intake, routing, CRM delivery, and feedback.
Lead delivery can move through webhooks, CRM fields, call routing, dashboard records, and status updates.
POST /lead
JSON or webhook
route.match
ZIP, category, buyer
crm.push
Buyer dashboard
status.update
Accepted or invalid
Delivery
API + CRM
Routing
Rules-based
Feedback
Live dispositions
Example intake payload
API-ready lead structure
{
"lead_type": "phone_call",
"category": "garage_door",
"state": "CA",
"zip": "90025",
"source_url": "https://source.example/request",
"consent": {
"tcpa": true,
"trustedform_cert_url": "https://cert.trustedform.com/..."
},
"routing": {
"mode": "live_call",
"buyer_capacity": "open",
"appointment_window": "same_day"
}
}Integration pipeline
Delivery can be simple or connected.
Intake
HTTPS POST, webhook, call tracking, CRM import
Normalize
Category, ZIP, timestamp, source, consent, duplicate key
Match
Category fit plus buyer rules
Deliver
Call route, CRM push, appointment handoff, dashboard record
Feedback
Accepted, booked, invalid, duplicate, no-answer, dispute
Lead intake
Approved buyer and publisher workflows can use structured lead intake through HTTPS POST, webhooks, JSON payloads, CRM delivery, email fallback, and direct call routing.
Reporting
Reporting can include accepted, duplicate, wrong category, outside coverage area, booked, sold, no answer, invalid, dispute status, call duration, buyer assignment, and revenue feedback.
Testing path
Technical integrations usually start with test payloads, sample calls, API key setup, field mapping, and a small pilot before larger volume.